Deutsche Telekom

B2B customer acquisition for fiber-optic contracts in business parks
Branch
Telecommunications
Target group
B2B
Channel
Door2Door
Period
since 2017
Branch:
Telecommunications
Target group:
B2B
Channel:
Door2Door
Period:
since 2017

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Deutsche Telekom is one of the world's leading integrated telecommunications companies with around 178 million mobile customers, 28 million fixed-network lines and 20 million broadband lines. They offer fixed-network/broadband, mobile communications, Internet and Internet TV products and services for consumers, as well as information and communications technology solutions for corporate and business customers. On the way to the gigabit society, Ranger is supporting Deutsche Telekom's fiber FTTH rollout by proactively addressing B2B customers directly.

 

Goal

  • Acquisition of new and existing customers for fiber-optic contracts in business parks
    Implementation

Implementation

Thanks to our experience in directly addressing customers on site, we support Deutsche Telekom's professional appearance. This also includes recording all orders fully digitized via a specially programmed app. In 2020, Ranger will continue to work for Telekom in the area of fiber-optic marketing and provide sales and conceptual support to achieve the highest possible quotas in the commercial areas.

Conclusion

The new commissioning is a confirmation of our work. Since 2017, Ranger has established itself as a reliable, successful and valuable partner for Telekom in the area of B2B fiber optic marketing.

Our references

Other successful sales projects

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As one of E.ON's largest marketing partners, we have been successfully implementing the acquisition strategy for residential customers since 2012.

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Acquisition of B2B customers with multi-user contracts

For Vodafone Kabel Deutschland, we are proving that outsourcing SME sales offers a wide range of benefits, especially during the growth phase.

 

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Data-driven sales

First digitization, then automation: We support the sales approach with the help of relevant data and their smart linking.

 

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Pre-marketing of fiber optic connections

With a direct customer approach and fully electronic processes, we ensure a worthwhile FTTH rollout.

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